Custom Publishing Leverages Your Marketing Strategy

EG Communications Group utilizes our skilled publishing team to build a relationship of trust and loyalty with your club members, employees and customers.  We accomplish that through the high quality of our editorial and design efforts, as well as by paying close attention to detail and understanding each client’s unique environment. Our publications serve the interests of the audience, rather than overtly plugging products and services the way ads do. The content is carefully edited in order to reflect only the interests, needs and lifestyle of particular audiences, while reinforcing our clients’ brand values.

 

We produce media such as magazines, videos, newsletters and brochures, which are targeted to appeal to a very particular audience and type of consumer. These types of custom publishing can keep customers loyal and at the same time solicit new prospects.  Every piece of media produced aligns with the lifestyle, brand and marketing value associated with our clients, reinforcing consumer confidence. Dissemination of the publications is via print media, electronic publishing, micro websites and e-blasts.

 

One of our specialties is the custom publishing for Private Clubs, Hotels and Resorts.  These companies are generally accepted as the industry leaders and undisputed authority on management practices, design and innovation for food and beverage operations, golf course design & development, recreation, fitness and membership marketing. We, at EG Communications Group, create magazines, newsletters and other types of print and electronic media specifically for Private Clubs, Hotels and Resorts.